ABOUT US
“At Hopar Hospitality Management Company, we believe in partnerships that last and in hospitality built on trust, consistency, and shared vision. We approach every project as a long-term relationship rather than a single assignment, creating value for owners, partners, and guests alike.
Through commercial management, strategic development, and operational leadership, we shape sustainable hotel projects with a clear market identity and long-term value. Our approach combines business precision with a deep understanding of the guest experience, creating outcomes that are consistent, thoughtful, and quality-driven. We believe in hospitality that is measured not only by results, but by the impression it leaves behind.
Marko Ilić is the Chief Executive Officer of HOPAR, with over two decades of experience in hotel management, development, and operational leadership across leading hospitality brands. Throughout his career, he has held senior management positions within regional and international hotel systems, focusing on operational excellence, commercial performance, and business development. Today, he leads HOPAR’s strategic growth and oversees a portfolio of hotels in various stages of operation and development.
Andrijana Gracun is the Director of Sales at HOPAR, with over 15 years of experience in hotel sales and commercial development across leading hospitality systems. Throughout her career, she has held senior sales positions within regional and international hotel brands, focusing on revenue growth and market expansion. Today, she leads the commercial sales strategy for portfolio and development projects.
Katarina Marković is the Marketing Manager at HOPAR, with over 10 years of experience in marketing and communications. Her work includes implementing brand standards and positioning hotels in the market, as well as providing marketing support in pre-opening phases and new project development. She focuses on clear and consistent brand representation across all communication channels.
Tamara Obradović is an experienced hospitality professional with a strong background in revenue management, sales, and commercial leadership. With more than a decade of experience across internationally recognized hotel brands, she combines strategic thinking, market expertise, and data-driven decision-making to optimize hotel performance. At Hopar, she leads revenue management initiatives that support sustainable growth, maximize profitability, and strengthen the competitive positioning of the company’s hotel portfolio.
Marija Radičević Andrejić is a hospitality professional with a strong background in hotel operations and finance. Through leadership roles across internationally recognized hotel brands, she has developed expertise in financial planning, reporting, and operational performance. At Hopar, she leads financial initiatives that support business growth, optimize financial performance, and contribute to the long-term success of the company’s hotel portfolio.
